GIFS - THE NEW CULTURAL PHENOMENON
(and why you need them for your business - NOW)
a lossless format for image files that supports both animated and static images.
a fun and creative way for people to communicate and share with one another.
exactly what you need to bring your business into the next level.
USER GENERATED CONTENT
Increase and encourage overall user generated content via client social media platforms. Branded searchable GIFs allow your clientele to show their appreciation in a creative way and further advance brand awareness amongst their peers.
Instagram stories are viewed by an estimated 500 million daily viewers!
With the new influx of users migrating toward the use of story posts - why not follow where the attention has gone with branded GIFs to add to the mix.
With more than 200 million users visiting a business profile at least once a day - the increase in brand visibility from this new search engine optimizes your chances of being that profile visited and those new leads generated!
The option of even creating a branded channel on which to host your custom GIFs is still very new to the social platforms - having arose just last year in 2018 and is just recently in late 2019 beginning to gain traction amongst businesses small and large.
Because this feature is still so new - the generated GIFs that populate as a user types in their search is still very limited and therefor there is room for your GIFs to dominate keyword searches very quickly.
LOCATION, LOCATION, LOCATION - AND KEYWORDS
Once we have created your custom GIFs and completed the application process for them to be searchable on Instagram, Facebook, FB Messenger, and Slack - we are then able to attach a geographic location to them to ensure they are more clearly viewed by the potential clients you are attempting to reach, as well as keywords for the searches.
CASE STUDY: BRICK MEDIA GROUP
KEYWORDS: brick media group / business / marketing / tampa / florida / atlanta / georgia
Within 2 weeks of their customs GIFs being created and searchable they are already up to 1 million GIF views!